Which of the following is a lasting general evaluation of people including oneself objects advertisements or issues?

5) What do the "A, B, Cs" of the ABC model of attitudes stand for?

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A) attitudes, business, and consumptionB) affect, behavior, and cognitionC) assumptions, best practices, conditionsD) approval, behavior, context

6) According to the basic ABC model of attitudes, ________ refers to the beliefs a consumer hasabout an attitude object.7) What is the first step in the standard learning theory hierarchyapproach (e.g., one where

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attitudes are based on cognitive processing information)?8) The ________ hierarchy assumes the consumer does not initially have a strong

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preference for one brand over another. Instead, he acts on the basis of limited knowledgeand then forms an evaluation only after the product has been purchased or used.9) According to the ________ hierarchy, the consumer considers purchases based on an attitude

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of hedonic consumption (such as how the product makes him or her feel or the fun its use willprovide).A) experientialB) habitualC) low-involvementD) standard learning10) Researchers agree that there are various levels of commitment to an attitude. The highest

level of involvement is ________.11) The theory of cognitive dissonance is based on the ________.

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12) Which theory of attitudes states that people are motivated to take action to resolve

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What is a lasting general evaluation?

a lasting, general evaluation of people, objects, advertisements, or issues. utilitarian function. relates to the basic principles of reward and punishments in relation to attitudes. value-expressive function.

What is a lasting general evaluation of people objects advertisements or issues?

attitude. a lasting, general evaluation of people, objects, advertisements, or issues. knowledge. THIS function of attitudes applies when a person is in an ambiguous situation and needs order, structure, or meaning.

Is a lasting general evaluation of people including oneself?

a lasting, general evaluation of people (including oneself), objects or issues. attitude function that says some attitudes express the consumer's central VALUES or SELF-CONCEPT. -person forms attitude because of what product says about them (not because of benefits) ex.

Which theory of attitudes states that people are motivated to take actions to resolve inconsistencies between attitudes and behaviors?

Cognitive dissonance theory postulates that an underlying psychological tension is created when an individual's behavior is inconsistent with his or her thoughts and beliefs. This underlying tension then motivates an individual to make an attitude change that would produce consistency between thoughts and behaviors.